Meta can't find your B2B buyers.
Slopeside fixes that.

Your decision-makers are on Facebook and Instagram but their business email isn't. Slopeside delivers audiences of people actively researching solutions in your category, already resolved to personal profiles Meta can match. Refreshed every 24 hours.
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The B2B Meta Problem

Why 80% of your CRM data is invisible to Meta's AI

When you upload your B2B contact list to Meta, it tries to match business emails against personal profiles. Most business emails don't match — meaning Meta's optimization is working with a fraction of your data.
The Problem

Business email upload → ~15% match

You upload 10,000 contacts from your CRM. Meta hashes each email and searches its user base. Business emails (john@company.com) rarely connect to personal Meta profiles.

Result: Meta sees 1,500 of your 10,000 contacts. The other 8,500 don't exist in Meta's world. Your budget optimizes around a fragment of your actual audience.

WITH SLOPESIDE


Resolved audiences → 50%+ match

Slopeside audiences come pre-resolved to personal identifiers that Meta can actually find. No manual list uploads. No matching lottery. The audience arrives in your Meta account ready to use.

Result: Meta's AI has 4-5x more matched users to learn from. Faster learning. Better optimization. Lower cost per qualified lead.

What changes when you add behavioral intent data

Lift

Sync high-intent audiences into Meta

Run

Feed your SDRs fresh, ready-to-work leads

Zone

Target by ZIP or city with local precision

Pass

Deliver filtered contacts for cold email and outbound

Your Stack

Job title targeting with no buying intent signal
LinkedIn-only reach at $5-15+ per click
10-20% match on average rates when you upload business email lists to Meta
Static audience lists that decay within weeks
No visibility into whether prospectsare actually in-market

Slopeside Stack

Audiences of decision-makers showing active research behavior
Cross-platform reach on Meta at a fraction of LinkedIn's cost
Pre-resolved identities with dramatically higher match rates
Audiences refreshed every 24 hours with current researchers
Full visibility into business evaluation activity and timing
B2B2C identity resolution for maximum campaign reach
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how it works

Add Slopeside audiences to your existing Advantage+ workflow

Your creative strategy stays the same — Slopeside doesn't change what you're running, it changes who sees it first. No new tools to learn. No changes to your campaign structure. Slopeside works within the Advantage+ setup you're already using.
What this means for your pipeline

Turn targeting guesswork into predictable pipeline growth

Stop hoping Meta's AI figures out your B2B audience through trial and error. Give it the right starting signal and let your budget work from day one.

Target decision-makers actively looking for your product

Slopeside doesn't guess who might be interested based on job titles or firmographics. It identifies people who are actively researching solutions in your category right now comparing vendors, reading pricing pages, evaluating competitors. You reach them during the buying window, not months before or after it.

Better pipeline, lower CAC

When Meta's Advantage+ starts from an audience of active researchers instead of cold demographics, more early impressions reach people who are likely to convert. That means faster learning, more efficient spend, and a lower cost per qualified lead withoutincreasing your ad budget.

Live intent, updated daily

B2B buying cycles move fast. The decision-makers researching your category today won't be the same ones researching next week. Slopeside audiences refresh every 24 hours, so your targeting always reflects who's actually in-market — not who was in-market when you last uploaded a list.
BROWSE BY CATEGORY

B2B audiences across every industry

Pre-built audiences targeting decision-makers actively researching solutions. Updated every 24 hours with live intent signals.

CRM Software Buyers

Target companies researching CRM solutions. Includes pricing comparisons and demo requests.

TRY IT

Marketing Automation Researchers

Reach marketing teams evaluating automation platforms. Signals from feature research, ROI calculator usage, and competitor comparisons.

TRY IT

Sales Enablement Tool Seekers

Connect with sales teams searching for enablement platforms. Includes training software and sales tool research behavior.

TRY IT

HR Technology Decision Makers

Target HR leaders shopping for talent management software. Data from HRIS research, ATS comparisons, and vendor evaluation.

TRY IT

Cloud Infrastructure Buyers

Connect with IT teams researching cloud migration. Data from AWS, Azure, and GCP research behavior.

TRY IT

Cybersecurity Solution Seekers

Security teams evaluating endpoint protection, SIEM, and compliance tools.

TRY IT
Explore all high-intent B2B audiences. Full access for 14 days for just $1.
start $1 trial

Target buyers, not bystanders

Most B2B targeting relies on job titles and firmographic assumptions. Someone is a "VP of Marketing" at a mid-market SaaS company — so they must want your product. But titles don't tell you if they're actively evaluating solutions right now or won't be for another 18 months.

Slopeside tracks actual business evaluation behavior such as vendor comparisons, solution searches, pricing research, competitor evaluations across billions of URLs. When a decision-maker starts researching your category, they appear in your Slopeside audience within 24 hours. You reach them while they're in-market, not after they've already chosen a vendor.

280 Million

users tracked daily

24 hours

audience refresh cycle

50+

B2B audience segments
Pricing

Enterprise-grade B2B intent data at a fraction of the cost

Compare what you'd pay for B2B audience targeting across channels.
LinkedIn Ads

$5-15+

per click (CPC)

Precise job title targeting but premium pricing. At $10 CPC, 100 clicks/day = $3,000/month just in click costs.

B2B Identity Resolution

$1-5K+

per month

Platforms like Primer and Metadata.io resolve your existing CRM list but don't provide new audiences of active researchers.

Start for $1
Slopeside

$500

per month, per audience

New audiences of active researchers, pre-resolved for Meta, refreshed daily. No percentage of ad spend. Cancel anytime.

See it for yourself

Run a head-to-head test in your own account

Don't take our word for it. Start a $1 trial, add a Slopeside audience as an Advantage+ suggestion alongside your current targeting, and compare results after 7-14 days. Same creative. Same budget. Let the data decide.
Ad Set A (Control)

Your winning ad set and Advantage+ broad targeting, no audience suggestions and at least a $100 per day budget.

Ad Set B (Slopeside)

Advantage+ broad targeting
with Slopeside audience added as a suggestion. Same creative, same budget.

start $1 trial

FAQ

How do Slopeside audiences work with Advantage+?
How is this different from LinkedIn targeting?
Can I target by company size or industry?
How quickly can I start running B2B campaigns?
Do you integrate with LinkedIn Ads?
Where does your B2B intent data come from?
What types of B2B companies see the best results with Slopeside?

Start your trial for $1

14 days. Full access to 50+ B2B audiences. Test against your current targeting and let the results speak.
try it now

Slopeside AI is a data and technology company powering high-intent audience targeting for B2B and DTC advertisers on Meta.

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